Social Media – Build a Strategy Social Media Strategy
Should you be on Facebook, are you Tweeting, or Blogging? These are the sorts of questions faced by many professional services firms as...
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Raphael O'Donoghue
- Apr 17, 2016
- 2 min
Putting Clients at the heart of relationships
Earlier in my career I had moved from the world of professional services to digital marketing with UNICEF. In the same short period we...
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Raphael O'Donoghue
- Nov 20, 2010
- 4 min
Digital Marketing - Analytics: Measurement and Metrics (4 of 4)
Digital Marketing - Analytics: Measurement and Metrics Having travelled the path of embracing possible approaches to digital marketing...
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Raphael O'Donoghue
- Oct 23, 2010
- 5 min
Digital Marketing - Conversion (3 of 4)
In this third article on digital marketing we continue the story and look at the conversion process. Previously we looked at efforts to...
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Raphael O'Donoghue
- Sep 24, 2010
- 5 min
Digital Marketing - Getting Found (2 of 4)
Digital Marketing - Getting Found In last month’s introductory article on digital marketing, I made the point that it is not apanacea or...
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Raphael O'Donoghue
- Jul 2, 2010
- 4 min
Digital Marketing - An Introduction (1 of 4)
Introduction Should you be on Facebook, are you Tweeting or Blogging? These are the sorts of questions faced by many professional...
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